Jan 30, 2012

YELLOW RIDE 2012 OFFICIALLY STARTS OFF IN MUAR


29 January 2012, MUAR – The first venue of Yellow Ride has officially kicked off in Tanjung Mas, Muar in Johor with a total of over 250 participants. The 16 km ride that took the cyclists around Muar was flagged off by Encik Hanis Musalman Bin Salehan, Assistant District Officer of Muar, Johor.

The 2nd edition of Le Tour de Langkawi’s signature fun ride was lead by Deputy Minister of Youth and Sports, YB. Dato' Razali Haji Ibrahim, LTdL 2012 Chief operating officer Emir Abdul Jalal, along with former national cyclists M.Kumaresan and Musairi Musa.

Locals cycling enthusiast including senior citizens and children as young as 10 years old turn up as early at 6:30 am for registration, along with all sorts of bicycles ranging from road bike, mountain bike, fixies and bmx. Participants received Yellow Ride t-shirts, mineral water and Milo water bottle.

M.Kumaresan and Musairi Musa were flocked by fans eager to get their shirts signed by the cycling icons. Lucky draw prizes which includes hand phones and hampers was given out by LTdL 2012 Coo Emir at the end of the ride.

Yellow Ride is a promotional activity of Le Tour de Langkawi to encourage more Malaysians to take up cycling and inform the public that LTdL is just around the corner. Upcoming venues include Bandar Tun Razak, Cheras Kuala Lumpur (4th Feb), Dungun, Terengganu (18th Feb), Dataran Merdeka – Ride with Teams (23rd Feb), Dataran Pahlawan, Melaka (25th Feb), Parit Sulong, Johor (26th Feb), Dataran Cukai, Kemaman Terengganu (2 Mar) and Dataran Shah Bandar, Kuala Terengganu (4th Mar).

Register online now! Log in to LTdL 2012 website http://ltdl.com.my/2012/yellowride.asp

* For more information or sponsorship opportunities on YELLOW RIDE 2012, please contact Mr Zulkarnain Shah at 016 633 2457



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MALAYSIA AIRLINES SPONSORS THE WHITE JERSEY



27 January 2012, KUALA LUMPUR - The organisation of Le Tour de Langkawi, recognised by the International Cycling Union (UCI) with an ‘Excellent Level of Organization’, has led Malaysia’s Leading Airline to continue it’s support for the 17th edition of the race, scheduled to be held from 24 February to 4 March.

Malaysia Airlines Berhad has been a long running corporate partner of the race. This year once again the sponsor for the White jersey of the Best Asian Rider Classification.

First introduced in 1998 the jersey was since worn by Asia’s best, including Hong Kong’s Wong Kam Po (2000, 2001), Indonesian hero Tonton Susanto (1998, 2002, 2009), Iranians Ghader Mizbani (2004, 2007) and Hossein Askari (2006), South Korean Gong Hyo-Suk (2010) and from Japan - the Fukushima brothers Koji (2005) and Shinichi (2008), Hideto Yukinari (1999) and Tomoya Kano (2003).

The 2011 edition saw Iranian rider, Rahim Emami taking the best Asian rider jersey and was also part of the Azad University Cycling squad which won best Asian team. It wasn’t an easy win for him as the team had experienced difficulty in Stage 4 Cameron Highlands with a puncture in the last 10 kilometre and crashed in the downhill, loosing 2-3 minutes of precious time.

In a sponsorship and jersey handover ceremony held at LTdL2012 Secretariat in Bukit Jalil, Malaysia Airlines Regional Senior Vice President Sales Malaysia, Azman Ahmad said, “It is a privilege for Malaysia Airlines to be associated with the Le Tour de Langkawi 2012, an annual cycling tournament that attracts top professionals teams from around the world.”

“Having just won an award as ‘World’s Leading Airline to Asia’, it makes good business sense to be a proud sponsor for the Asian Champion jersey, the overall leading rider among Asian participants at the tournament. I am sure this year’s event will outshine last year’s and we can expect yet another thrilling race that will be a fight to the finish for the first time in Kuala Terengganu.” He added.

In line with the Youth and Sport’s Ministry’s objective to expand the Sports Industry in Malaysia, MAS wishes to take their brand to greater heights with the continuation of their partnership with LTdL 2012.

“We are pleased to be part of this strategic collaboration and partnership with Ministry of Youth and Sports, the organisers of the Le Tour de Langkawi 2012. Sports sponsorship is one of the best branding investments and we aim to leverage on this initiative to position our brand growth presence, against the front- end and corporate air travel market.” Azman Ahmad continued. “This is also our contribution towards the Malaysian Government’s Economic Transformation Programme entry point for the tourism sector that targets more international events to attract tourists and provide a boost to Malaysia’s tourism industry. Our association with reputable sporting events such as this is certain to promote Malaysia as an international destination for sports, business and tourism.”

Also present in the sponsorship ceremony were Director of MSN Sports Management Division Dato’ Hj. Ab Jalil Abdullah and Tuan Haji Abu Samah Abdul Wahab president of Malaysian National Cycling Federation.

Dato’ Hj Ab Jalil also expressed the organiser’s appreciation towards the support received from Malaysia Airlines as the preferred Airline of the Tour. “On behalf of the Organizing Committe we would like to thank MAS for their contribution to ensure the smooth running of the event, all the participating teams will be able to travel safely to Malaysia, I am sure they will be well taken care of with MAS’s ‘Malaysian Hospitality’.”

Malaysia Airlines has been a consistent participant in Malaysia's sports tourism activities by being the official airline for events such as CIMB Asia Pacific Classic and the recently held Monsoon Cup

LTdL 2012 is organised by the National Sports Council as a mark of continuity to the organisation of the Ministry of Youth and Sports in 2010 and 2011 in collaboration with the Malaysian National Cycling Federation. The race maintains a 2.HC (Hors Classe) status and is recognised and sanctioned by the UCI and UCI Asia Tour. LTdL 2012 is expected to feature 22 professional teams.

The 10 day race begins on February 24 with Individual time trial along a 20.3 km course in Putrajaya to kick off the race; followed by stage 2 Putrajaya - Melaka (151.0km); Stage 3 Ayer Keroh - Parit Sulong (187.6km); Batu Pahat - Muar (169.4km); Ayer Keroh - Pandan Indah (190km); Proton Shah Alam - Genting Highlands (108km); Bentong - Kuantan (205.8km); Pekan - Chukai (100.8km); Kemasik - Kuala Terengganu (165.7km) dan Tasik Kenyir - Kuala Terengganu (114.8km).

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Jan 24, 2012

A GRAND BOOST FOR TERENGGANU IN THE 17TH EDITION OF LE TOUR DE LANGKAWI






25 January 2012, KUALA TERENGGANU - Long established as the hotbed of Malaysian cycling, the picturesque state of Terengganu continues to innovate when it becomes the first ever venue host sponsor in the 17th edition of Le Tour de Langkawi (LTdL) which will be held from February 24 to March 4.

For the first time ever, the UCI 2.HC status race will break away from tradition, not just with the finish being held outside of Kuala Lumpur for the first time, but also with the State Government of Terengganu providing RM1 million in sponsorship to host the final three stages of the race in their state.

Similar to the concept of Tour de France’s “Grand Départ” where the start of the race is up for bidding each year and has been held in Monaco, London, Dublin, Brussels and Amsterdam.

Though the Tour de France course changes every year, the race has always finished in Paris along the Champs-Élysées.

Terengganu's selection as the host for the final three stages beginning with the finish venue in Chukai for the 100.8-kilometre Stage 8 which starts in Pekan, Pahang on March 2, followed by the start and finish of Stage 9, covering 165.7 kilometres from Kemasik to Kuala Terengganu and the final stage, which also breaks away from the traditional criterium with a start in Tasik Kenyir and the 114.8 kilometre stage sees the peloton circulate for three laps in a circuit around the city centre before the grand finish at Dataran Syahbandar.

The selection of Terengganu as the first ever host venue sponsor is also due recognition to the State for its efforts in being at the forefront of development in the sport, having produced a constant stream of talent including the likes of national track stars Azizulhasni Awang and Fatehah Mustapa, along with a host of road stars like Anuar Manan, Adiq Husainie Othman and Harrif Salleh. The state also sponsors the country's only professional team, the Terengganu Cycling Team, a UCI Continental Team.

Menteri Besar of Terengganu Datuk Seri Ahmad Said in his speech, thanked the Ministry of Youth and Sports for the opportunity given to Terengganu to become one of the major sponsors of the race.

"The organisers have actually given us more than what we had expected initially as in our discussions held in Nilai last year, they'd only promised us one stage, either the grand depart or grand finish. But now the Ministry have taken it a step further by giving us the chance to host what is actually two and a half stages, so it would have been very difficult for us to refuse this offer. So, I really thank the organisers for this opportunity," said Datuk Seri Ahmad.

"I am quite certain that the organisation of these stages will provide a massive impact which will help strengthen the national economy, especially in the areas of Sports Tourism and Sports Industry. These objectives are also the reasons why we are involved in an event of such magnitude."

Also present in the sponsorship announcement ceremony held at Wisma Darul Iman were Director of MSN Sports Management Division Dato’ Hj. Ab Jalil Abdullah and Tuan Haji Abu Samah Abdul Wahab president of Malaysian National Cycling Federation.

Dato’ Hj Ab Jalil expressed the organiser’s gratitute towards the tremendous contribution by Terengganu for LTdL and the country.

“Most of the country’s best riders are born and groomed here, LTdL will benefit tremendously from this and we are honored by the state’s contribution and all the efforts taken towards the growth of cycling in our country. “ he said.

Datuk Seri Ahmad also announced that in conjunction with Le Tour de Langkawi, Terengganu will also be holding a state-wide Cycling Month and a series of Yellow Rides in the build-up to the race, while the venue for the grand finish, Dataran Syahbandar in Kuala Terengganu, will host a carnival that begins a week before the finish.

"I also hope that with the commitment given by the state, the organisers would also provide the people of Terengganu with the chance to see their homegrown stars in action," said Datuk Seri Ahmad.

He called for the organisers to invite the likes of the Champion System team of China which has two Terengganu-born riders in Anuar Manan and Adiq Husainie Othman and the OCBC Cycling Team of Singapore which has recently hired Ahmad Haidar Anuawar, who is from Kemaman.

"It doesn't matter which team they are riding for, what is important is they are from Terengganu and it would give the people of Terengganu great pride to cheer them on in the race," said Datuk Seri Ahmad.

LTdL 2012 is organised by the National Sports Council as a mark of continuity to the organisation of the Ministry of Youth and Sports in 2010 and 2011 in collaboration with the Malaysian National Cycling Federation. The race maintains a 2.HC (Hors Classe) status and is recognised and sanctioned by the UCI and UCI Asia Tour. LTdL 2012 is expected to feature 22 professional teams.

The 10 day race begins on February 24 with Individual time trial along a 20.3 km course in Putrajaya to kick off the race; followed by stage 2 Putrajaya - Melaka (151.0km); Stage 3 Ayer Keroh - Parit Sulong (187.6km); Batu Pahat - Muar (169.4km); Ayer Keroh - Pandan Indah (190km); Proton Shah Alam - Genting Highlands (108km); Bentong - Kuantan (205.8km); Pekan - Chukai (100.8km); Kemasik - Kuala Terengganu (165.7km) dan Tasik Kenyir - Kuala Terengganu (114.8km).